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A Market Shift: Builders Explore Direct Sales and Discounts Post-NAR Settlement

The potential impact of the recent lawsuit settlement with the National Association of Realtors (NAR) is fascinating. According to Builder Magazine, builders are now considering selling directly to consumers and offering a discount on homes instead of paying a buyer’s agent commission. DR Horton has paid $1 billion in buyer’s agent commissions over the last two years, some of which could be allocated to lowering prices for end buyers.

Photo by Kampus Production

 

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